I'm not sure that video is one of the "best possible uses" but we made the video below recently and, if nothing else, we had a lot of fun doing it.
I think we accomplished this goal (and the numbers actually bear this out, which we're thrilled about) but we're not expecting HBO to come calling anytime soon—unless they are planning a mini-series on birding, in which case we're all-in!
I'm looking forward to working with these fun, talented BWD people in 2014, and beyond.
Now if you'll excuse me, I've got to go! Marty Scorsese is calling and you don't keep Marty waiting.
Wishing you and yours a happy, birdy New Year.